Skip Navigation
U.S. flag

An official website of the United States government

Dot gov

The .gov means it’s official.
Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you’re on a federal government site.

Https

The site is secure.
The https:// ensures that you are connecting to the official website and that any information you provide is encrypted and transmitted securely.

National Institute of Environmental Health Sciences

Use this QR code to view the newest version of this document
Use this QR code to view the newest version of this document

Your Environment. Your Health.

Climate Change and Human Health Literature Portal Communication and marketing as climate change-intervention assets a public health perspective

Climate Change and Human Health Literature Portal

Author(s):
Maibach EW, Roser-Renouf C, Leiserowitz A
Year:
2008
Journal:
American Journal of Preventive Medicine. 35 (5): 488-500
Abstract:

The understanding that global climate change represents a profound threat to the health and well-being of human and nonhuman species worldwide is growing. This article examines the potential of communication and marketing interventions to influence population behavior in ways consistent with climate change prevention and adaptation objectives. Specifically, using a framework based on an ecologic model of public health, the paper examines: (1) the potential of communication and marketing interventions to influence population behaviors of concern, including support for appropriate public policies; (2) potential target audiences for such programs; and (3) the attributes of effective climate change messages. Communication and marketing interventions appear to have considerable potential to promote important population behavior change objectives, but there is an urgent need for additional translational research to effectively harvest this potential to combat climate change.

Expand Abstract

Resource Description

Exposure What is this?

weather or climate related pathway by which climate change affects health

    Air Pollution, Ecosystem Change, Extreme Weather-Related Event or Disaster, Human Conflict/Displacement, Precipitation, Temperature
    • Air Pollution, Ecosystem Change, Extreme Weather-Related Event or Disaster, Human Conflict/Displacement, Precipitation, Temperature: Allergens, Ground-Level Ozone
    • Air Pollution, Ecosystem Change, Extreme Weather-Related Event or Disaster, Human Conflict/Displacement, Precipitation, Temperature: Drought
    • Air Pollution, Ecosystem Change, Extreme Weather-Related Event or Disaster, Human Conflict/Displacement, Precipitation, Temperature: Heat, Variability
Geographic Feature What is this?

resource focuses on specific type of geography

    General Geographic Feature
Geographic Location What is this?

resource focuses on specific location

    Global or Unspecified Location
Health Impact What is this?

specification of health effect or disease related to climate change exposure

    General Health Impact, Cardiovascular Impact, Diabetes/Obesity/Overweight, Infectious Disease, Injury, Morbidity/Mortality, Respiratory Impact, Other Health Impact, Specify
    • General Health Impact, Cardiovascular Impact, Diabetes/Obesity/Overweight, Infectious Disease, Injury, Morbidity/Mortality, Respiratory Impact, Other Health Impact, Specify: Other Cardiovascular Impact, Specify
      • Other Cardiovascular Impact, Specify: Heart disease
      Cardiovascular Disease (other)
    • General Health Impact, Cardiovascular Impact, Diabetes/Obesity/Overweight, Infectious Disease, Injury, Morbidity/Mortality, Respiratory Impact, Other Health Impact, Specify: Vectorborne Disease, Waterborne Disease
      • Vectorborne Disease, Waterborne Disease: General Vectorborne Disease
      • Vectorborne Disease, Waterborne Disease: General Waterborne Disease
      Vectorborne DiseaseWaterborne Disease
    • General Health Impact, Cardiovascular Impact, Diabetes/Obesity/Overweight, Infectious Disease, Injury, Morbidity/Mortality, Respiratory Impact, Other Health Impact, Specify: Dehydration; Heat asthenia; Heat exhaustion; Heat stroke
Resource Type What is this?

format or standard characteristic of resource

    Research Article, Review Article
Special Topic What is this?

related topics that intersect with those captured in other filters

    Adaptation, Communication, Mitigation , Sociodemographic Vulnerability, Vulnerable Population
    • Adaptation, Communication, Mitigation , Sociodemographic Vulnerability, Vulnerable Population: Adaptation Co-Benefit/Co-Harm, Intervention
    • Adaptation, Communication, Mitigation , Sociodemographic Vulnerability, Vulnerable Population: General Public/Unspecified
    • Adaptation, Communication, Mitigation , Sociodemographic Vulnerability, Vulnerable Population: Mitigation Co-Benefit/Co-Harm
    • Adaptation, Communication, Mitigation , Sociodemographic Vulnerability, Vulnerable Population: Low Socioeconomic Status
Back
to Top